Build products people actually love using.
I've spent years building tools for hundreds of thousands of People. From individual creators to Fortune 100 Brands. Along the way, I've learned a few things about what makes products truly resonate.
Experiments aren't failures. They're data.
I'm the Chief Product Officer at AWeber. I work with product managers and designers to craft experiences that help small businesses and creators grow their audiences through email.
I'm passionate about two things: building products that let people turn their passions into livelihoods, and sharing what I learn along the way.
The center of that Venn diagram is experimentation as a way to unearth insights of all kinds.
Places I've Shared
From workshops on email strategy to talks on product design and community building, I love sharing what I've learned.
Going Beyond the Blog with Email
TravelCon
Turning Fans into Friends
Podcast Movement University
Building a Newsletter That's Strange and Wonderful
Litmus Live
Making Fun of Email
Litmus Live
Pathways to Success Through Personalized Onboarding
Localogy
Getting Comfortable with Data-Assisted Design
Philly Tech Week
Watch Me in Action
Recordings from talks and workshops on product design, email strategy, and building for creators.
What People Are Saying
Feedback from the people I've taught and talked to.
"Watching some #LitmusLiveWeek sessions that I couldn't make and holy cow, @ClickPop's talk is incredible."
"First up on #LitmusLive: Building a Newsletter That's Strange and Wonderful by @ClickPop. So good!"
"Totally digging this amazing talk on game principles with @ClickPop and @Nico_g at #LitmusLive!"
"The structure was brilliant. Excellent job breaking down the facets of game design into actionable email tactics."
"Awesome, thanks! Told your colleague who did a demo for me how great of a speaker I thought you were."
"So pumped to be listening to @ClickPop speak to a packed room about #EmailMarketing at @TravelCon!"
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